Selected work.
Storefronts for fashion, jewellery, bags, home décor and handloom labels — each built around how its buyer shops.
Rawish Designs

Three named collections, a premium price point, and a buyer who needs to trust before she spends.
View caseLakhmanis

A full fashion storefront, from everyday kurtis to festive lehengas — designed and launched in two days.
View caseDumroo

A store redesign for jewellery “for the woman who writes her own rules” — editorial, and led by photography.
View caseReba Aura

A deep catalogue made easy to browse — necklaces, hasli, haathphool, kaanchain and heritage watches.
View caseKaarmugizh

Four audiences, festival architecture, and a catalogue of 300+ products that stays easy to shop.
View caseCannish Pitara

Handmade vegan bags and clutches — a store that sells the office tote and the wedding potli side by side.
View caseSoven Home

A soft, calm home-décor store for handpicked pieces — cake stands to planters.
View case